Role & Responsibilities
Helping to drive development, implementation and improve marketing strategies and policies for the business
Coordinating and supporting the marketing team to successfully execute projects
Ensuring all aspects of marketing follow a cohesive strategy and the branding guidelines
Organising and presenting regular marketing meetings
Overseeing and reviewing all digital marketing processes and improving/optimising them where appropriate
Monitoring the performance of marketing campaigns
Compiling marketing reports for the management board
Monitoring and evaluating competitors on an ongoing basis
Ensuring the website SEO (Search Engine Optimisation) remains high
Working with the marketing team to maintain and improve our Social Media presence
Liaising with colleagues to create content (digital or otherwise) as required, including design aspects and appearance of the company website and Back Office
Ensuring scientific content is produced for our website including press releases, blogs, case studies and other content creation
Overseeing the organisation of events, conferences and exhibitions
Suggesting and implementing promotions and marketing materials to incentivise sales
Updating, managing and improving the CRM system
Working with the Sales, Customer Service, Logistics and Business Development Teams to contribute to business growth
Identifying and suggesting automation and/or improvements for front and back end processes, workflow and functionality
Desired Skills and Experience
Required:
Marketing qualification and experience (2 years+)
A Level Biology or sound knowledge of, and interest in, Biology
Fluent in English
Knowledge of HTML, CSS and SEO
Good communication skills, telephone manner, and tone
Advantageous:
Life sciences degree (BSc, MRes, MSc, PhD) or equivalent experience
Experience leading a team
Knowledge of Adobe Creative Suite (Photoshop and Illustrator)
Tenacious with a keen eye for detail
This is a full time, permanent position.
